Free days on Kindle can still work—but only if you treat them like an event.
This is the exact process I use when I run a free promotion. It’s not theory. It’s a simple system that stacks visibility across a few channels so the promotion actually gets seen.
If you’ve ever made your book free and heard… nothing, this is what I changed.
The Goal (Before Anything Else)
When I run a free promotion, I’m not trying to “make money” on that book.
The goal is:
- Get downloads
- Build visibility
- Feed traffic into the rest of my books
- Create momentum across my content
If it doesn’t support those goals, I don’t do it.
The Setup (1 Week Before)
I keep this simple.
I create:
- A short blurb (2–3 sentences)
- A square promo image (cover + “Free on Kindle [dates]”)
- My Amazon link
- A list of places I’m going to post
That’s it. No overthinking.
The Stack (This Is What Changed Everything)
Instead of relying on one source, I stack visibility across multiple places.
1. Blog Post (Foundation)
I create a post that explains the book or concept.
Not just “my book is free.”
Something like:
- a hook
- a short story idea
- a behind-the-scenes angle
Then I include:
- the YouTube Shorts (for atmosphere)
- my main hub page
- the Amazon link
This becomes the central piece of content.
2. YouTube Shorts (Attention)
I use short clips to create curiosity.
For example, from The Chronicles of the Standers:
Portal didn’t take them home:
https://youtube.com/shorts/DxiqGJD34zI
You dig or die:
https://youtube.com/shorts/fcw_g5OmVFk
Something is hunting them:
https://youtube.com/shorts/HVPqH6J0VNM
These aren’t trailers—they’re quick atmosphere pieces.
They pull people in without explaining everything.
3. Reddit (Discussion → Traffic)
I don’t post “buy my book.”
I post a discussion.
Example angle:
“What happens when a portal doesn’t take you home?”
Then I:
- engage in comments
- drop video links first
- add book link later (naturally)
This sends traffic without feeling like spam.
4. My Website Hub (Control Point)
Everything points back to one place:
https://www.mykindlebooks.net/books/chronicles-of-the-standers/
That page:
- explains the series
- links to videos
- links to Amazon
This is important.
Instead of sending traffic everywhere, I bring it into one controlled page first.
5. Social + Groups (Support Layer)
I post in:
- Facebook groups (only active ones)
- my own profiles
- relevant communities
But I don’t rely on this.
It supports the system—it doesn’t drive it.
What Happens During the Promotion
Once the free days start:
- I repost key content
- I reply to comments
- I keep activity going
Most authors stop after posting once.
That’s the mistake.
What Actually Gets Results
From doing this multiple times, here’s what matters:
- Consistency across platforms
- Not relying on one source
- Creating curiosity instead of explaining everything
- Giving people a path to follow (video → blog → hub → book)
What I Don’t Do Anymore
I stopped wasting time on:
- outdated “free book” directories
- mass submission sites with no traffic
- random spam posts
They don’t move the needle.
The Real Shift
The biggest change was this:
I stopped thinking in terms of “promotion”…
…and started thinking in terms of content flow.
Each piece supports the next:
- Short video → curiosity
- Blog post → explanation
- Hub page → structure
- Amazon → conversion
See It in Action
Here’s the series I’ve been using this system with:
https://www.mykindlebooks.net/books/chronicles-of-the-standers/
And the books:
Final Thought
Free days still work.
But not by themselves.
If you treat them like an event—and give people multiple ways to discover your book—you’ll see a completely different result.
Not overnight success.
But real movement.
And that’s what builds over time.
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